8.0
Photography
8.1
Headers
Stock photography with the following characteristics is used for the website:
- Main subjects facing forward;
- People are shown in active motion;
- The photography is landscape or horizontal;
- The images are 'light' with lots of (white) space and sky;
- Clear division of roles;
- Photo in accordance with the subject.
8.2
Internal photography
Photography of staff for offline and online use.
Custom photography is used here with the following characteristics:
- The main subjects in the image are photographed facing forward. Not from behind;
- Main character or characters in active motion;
- The photography is landscape or horizontal.
- The photos have a lot of 'light';
- Optimistic tone;
- Personal and friendly appearance.
8.3
Portrait photography
Creating unity through portrait photography:
- Photography with gray background;
- Left shoulder forward;
- Authentic open smile;
- Top left arch with corporate color.
8.4
Photography setup
Lighting set: Profoto B1X Kit 500 AirTTL.
Camera: Canon EOS R5.
Lens: EF85mm f/1.4L IS USM.
Photography setup
- Aperture value: 2.275;
- Exposure time: 1/125;
- Depth of field: 85mm;
- ISO speed: 125;
- F-number: f/2.2.